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The Nobel bump: Alice Munro's sales soared after winning the Nobel Prize for literature

Alice Munro's book sales soared after she won the Nobel Prize in Literature on Oct. 10, increasing by as much as 4,424 per cent in Canada, according to data released by Booknet Canada this month.

The chart below shows her book sales compared to author Doris Lessing, who won in 2007. The largest spike occurs in Week 4, just as Munro won the Nobel and her book "Dear Life" was released on paperback. Sales for her titles increased in other counrties as well, boosting by 4,213 per cent in Italy, 1,069 per cent in the United Kingdom and 722 per cent in the United States.

Canadian book sales

Units sold

SOURCE: Booknet Canada

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