In this April 27, 2010 file photo, a woman walks past T-Mobile and Sprint stores in New York.The Associated Press
Witness testimony began Monday over an effort by U.S. state attorneys general to stop T-Mobile US Inc from buying Sprint Corp, in a case that highlights disagreements between federal antitrust enforcers, who are Republican, and Democrats in powerful states.
Attorneys for the 13 states and the District of Columbia, led by New York and California, are seeking to prove in Manhattan federal court that a plan to combine the No. 3 and No. 4 wireless carriers would push up prices, particularly for users of prepaid plans. The state officials, all Democrats, asked Judge Victor Marrero to order the companies to abandon the deal.
Sprint chief marketing officer Roger Sole took the stand Monday morning. He testified about the company’s strategy for enticing customers from competitors, which included slashing prices and touting its efforts to move to next-generation 5G technology.
The states presented evidence on Monday that T-Mobile’s prepaid brand MetroPCS lowered the price on its phone plans in 2016 in the same week that Sprint introduced an aggressive promotion to offer phone plans comparable to Verizon, AT&T and T-Mobile, but at half the price.
The evidence is central to the states’ argument that Sprint and T-Mobile as standalone companies force competition between the carriers and provide the best deal for consumers.
Sole testified that the promotion’s “early success faded away pretty soon,” due to negative perceptions of Sprint’s network quality.
The companies argue that the stronger T-Mobile that would result from the proposed $26.5 billion takeover would be better able to innovate and compete to push down wireless prices.
The case represents a break with the usual process of states coordinating with the federal government in reviewing mergers, and generally coming to a joint conclusion.
This deal had been contemplated in 2014 during the Democratic Obama administration but enforcers at the Justice Department and Federal Communications Commission urged the companies to drop the idea, which they did.
Fast forward to 2019, and the Republican Trump administration signed off on the planned merger after the companies agreed to sell Sprint’s prepaid businesses popular with people with poor credit to satellite television company Dish Network Corp.
Setting up satellite company DISH as a wireless carrier is “patently insufficient to mitigate the merger’s competitive harm,” the states argued in a court filing.
T-Mobile CEO John Legere, who steps down in April, last month acknowledged talks with Sprint to extend the merger agreement and did not rule out lowering the $26.5 billion price that was originally agreed upon.
In a pretrial filing by the companies, they said the stronger, merged firm will be better positioned to compete with AT&T and Verizon as the world moves to the next generation of wireless, or 5G.
“Prices will go down, not up, as a result of the merger,” the companies argued in their filing, saying the deal would create $40 billion in efficiencies.