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Workers piece together outerwear on the manufacturing floor of Canada Goose's facility in Toronto, in this file photo.FRED THORNHILL/Reuters

Featured below are companies that have experienced recent insider buying activity in the public market through their direct and indirect ownerships.

Keep in mind, when looking at transaction activities by insiders, purchasing activity may reflect perceived value in a security. Selling activity may or may not be related to a stock's valuation; perhaps an insider needs to raise money for personal reasons. An insider's total holdings should be considered because a sale may, in context, be insignificant if this person has a large remaining position in the company. I tend to put great weight on insider transaction activity when I see multiple insiders trading a company's shares or units.

Let's begin the report detailing companies with buying activity.

Seven Generations Energy Ltd. (VII-T)

On July 7, Bill McAdam, who sits on the board of directors, acquired 10,000 shares at an average cost of $15.988 (U.S.) per share. In addition, that day he also purchased 5,800 shares for an account in which he has indirect ownership (McAdam Enterprises Inc.).

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The following companies have had recent selling activity.

Canada Goose Holdings Inc. (GOOS-T)

On July 5, numerous insiders sold shares in the public market, these trades are detailed below.

Dani Ross, the company's president and chief executive officer, sold 1,862,112 shares in the market at an average price of $20.75 (U.S.) per share for an account in which he has indirect ownership (DTR LLC).

John Black, the company's chief financial officer, exercised his options, and on the same day, he sold the corresponding number of shares (29,673) at an average price of $20.75 (U.S.) per share, eliminating his portfolio's share position.

Spencer Orr, the vice-president of merchandising and product strategy, exercised his options, and on the same day, he sold the corresponding number of shares (20,543) at an average price of $20.75 (U.S.) per share, eliminating his portfolio's share position.

Jacob Pat, the company's vice-president – information technology, exercised his options, and on the same day, he sold the corresponding number of shares (9,130) at an average price of $20.75 (U.S.) per share, eliminating his portfolio's share position.

Pat Sherlock, the company's senior vice-president – global wholesale, exercised his options, and on the same day, he sold the corresponding number of shares (7,528) at an average price of $20.75 (U.S.) per share, eliminating his portfolio's share position.

John Moran, the company's senior vice-president – manufacturing and supply chain, exercised his options, and on the same day, he sold the corresponding number of shares (5,926) at an average price of $20.75 (U.S.) per share, eliminating his portfolio's position.

Kara MacKillop, the company's senior vice-president – human resources, exercised her options, and on the same day, she sold the corresponding number of shares (5,900) at an average price of $20.75 (U.S.) per share, leaving a remaining portfolio balance of 15,000 shares.

Carrie Baker, the company's chief of staff, exercised her options, and on the same day, she sold the corresponding number of shares (5,000) at an average price of $20.75 (U.S.) per share, eliminating her portfolio's share position.

Ana Mihaljevic, the company's vice-president of planning and sales operations, exercised her options, and on the same day, she sold the corresponding number of shares (2,222) at an average price of $20.75 (U.S.) per share, eliminating her portfolio's share position.

Richelieu Hardware Ltd. (RCH-T)

On July 14, the president and chief executive officer Richard Lord exercised his options and on the same day, he sold the corresponding number of shares (150,000) at an average price of $31.51 per share. His remaining portfolio balance is significant at over 4.2-million shares.

Shaw Communications Inc. (SJR.B-T)

On July 5, Richard Green, who sits on the board of directors, exercised his options, and on the same day, he sold the corresponding number of shares (40,000) at an average price of $27.852 per share, eliminating his portfolio's position.

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