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Chrysler Canada president gains added role as head of Ram truck

Chrysler Canada Inc., president and CEO Reid Bigland at the 2011 Canadian International Auto Show in Toronto.

Deborah Baic/Deborah Baic

Reid Bigland, president of Chrysler Canada Inc. has been appointed president and chief executive officer of the Ram truck brand of Chrysler Group LLC.

The position as head of Ram came open last week when Fred Diaz said he is leaving Chrysler to join Nissan Motor Co. Ltd.

Mr. Bigland continues as head of U.S. sales for Chrysler and president of Chrysler Canada, but will be replaced as president and CEO of the auto maker's Dodge brand.

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Timothy Kuniskis, who had been head of the Fiat brand for North America, will replace Mr. Bigland in the top spot in the Dodge organization.

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About the Author
Auto and Steel Industry Reporter

Greg Keenan has covered the automotive and steel industries for The Globe and Mail since 1995. He also writes about broader manufacturing trends. He is a graduate of the University of Toronto and of the University of Western Ontario School of Journalism. More

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