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The good, the bad and the adorable: Advertisers welcome the royal baby
SUSAN KRASHINSKY
Marketing Reporter

This article was published more than 10 years ago. Some information may no longer be current.

Persuasion Notebook offers quick hits on the business of persuasion from The Globe and Mail's marketing and advertising reporter, Susan Krashinsky. Read more on The Globe's marketing page and follow Susan on Twitter @Susinsky.