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These are stories Report on Business followed this week.

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The big news of the week may have involved income-splitting, the Fed, the Bank of Japan and the markets. But the most endearing involved one very nervous General Motors regional manager thrust suddenly into the limelight.

Rikk Wilde, a Chevrolet zone manager, was given the high-profile task of publicly presenting a Chevy Colorado truck to the World Series MVP, Madison Bumgarner of the San Francisco Giants.

To put it charitably, it wasn't the smoothest of presentations. And many of us can relate to that.

Introduced by Erin Andrews of Fox Sports, Mr. Wilde was nervous, referring to the notes he'd prepared.

But it was an unprepared remark that turned him into a Twitter sensation: "It combines class-winning and leading, you know, technology and stuff, with WiFi-powered by OnStar."

And thus the hashtag #technologyandstuff became wildfire, as did #ChevyGuy.

Initially, many poked fun and made sport of the awkward moment.

And then suddenly, Mr. Wilde became the lovable ChevyGuy, his performance enjoyed and applauded.

Including Chevrolet, whose website now boasts the "all-new Chevy Colorado loaded with #technologyandstuff."

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Tickers mentioned in this story

Study and track financial data on any traded entity: click to open the full quote page. Data updated as of 28/03/24 1:02pm EDT.

SymbolName% changeLast
AAPL-Q
Apple Inc
-1.18%171.27
ABX-T
Barrick Gold Corp
+2.27%22.49
BNS-N
Bank of Nova Scotia
+1.25%51.8
BNS-T
Bank of Nova Scotia
+0.98%70.1
CADUSD-FX
Canadian Dollar/U.S. Dollar
+0.22%0.73869
GM-N
General Motors Company
+1.57%45.29
GS-N
Goldman Sachs Group
+0.58%417.64

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