Graham DeLaet to sport PUMA Golf wear in 2014
Graham DeLaet will have a different look on the fairways in 2014.
Canada's top ranked golfer revealed he will be sporting the colours of the Puma golf brand for the next three years.
DeLaet had been with Canadian-based Sligo Wear Inc. for the past two years. The company confirmed the two sides would not be extending their endorsement deal on New Year's Eve.
"Graham DeLaet is a perfect fit for the Puma Golf team," said Cobra Puma Golf president Bob Philion. "He is a world class performer who brings a fresh look to the course, making him the perfect representation of the style and performance blend that Puma Golf embraces."
Delaet joins Rickie Fowler, Ian Poulter and Jonas Blixt among the most prominent players sporting the Puma brand on Tour.
"Welcome to the team GD!" tweeted Fowler, known for sporting an all-orange look during the final round of a PGA Tour event.
"I have always been a fan of the brand and the innovative combination of function and fashion they bring to the game," said DeLaet.
DeLaet will make his 2014 PGA Tour debut in his new colours at the Farmers Insurance Open in San Diego. Puma Golf says the Weyburn, Sask. golfer will sport red and white on Sunday's during the PGA Tour season.
The Puma Golf deal is for clothing, accessories and headwear. He will not be switching to the Cobra equipment line, continuing to play Titleist.
DeLaet is coming off a breakthrough season on the PGA Tour in 2013 which included a second place finish at The Barclays and a pair of third place results at the Travelers Championship and Deutsche Bank Championship. He earned his first Presidents Cup selection where he starred for the International side and will be making his first Masters start later this spring.
In other prominent equipment news, Adams Golf confirmed over the holidays that it has signed four-time major champion Ernie Els to a multi-year agreement.
The two-time U.S. Open and British Open champion will use a range of the company's products and showcase the brand's logo on his bag and headwear in 2014, ending a long-time association with Callaway Golf.
Els has won three majors with different equipment companies: Lynx (1994 U.S. Open), TaylorMade (1997 U.S. Open and 2002 British Open) and Callaway (2012 British Open). Last month Els signed a footwear deal with Ecco to wear its street shoes.
"I'm partnered with a company where innovation is at the heart of everything they do, where they're always looking to push the envelope and pursue new ideas that ultimately help players of all skill levels play better," said Els.
Adams Golf was acquired in 2012 by TaylorMade-adidas, so the 44-year-old South African could be using different products throughout his bag.
Files from the Associated Press were used in this report